Is Your Email Domain Burned? Here's How to Check and Recover

For email marketers running multiple campaigns and an email domain burned is a nightmare. Moreover, this will be the end of their email marketing business. Do not know what happened when your email domain burned, and how it will affect your email marketing business? The simple and straight answer is that when your email domain got burned or blacklisted it means that the email service provider have detected some spam in your emails and begin blacklisting domain. 

Once your email domain blacklisted all the email you send using any self hosted email marketing platform will directly sent to the spam folder rather than landing in the recipients email inbox. And this is very harmful for a email marketer to avoid the blacklist or getting burned this guide will help you. Relayzo have cover all the steps how to run an domain blacklist or burned check and most importantly how to remove the blacklist to restore healthy email deliverability.

Is Your Email Domain Burned or IP Blacklisted?

How can you check whether your email domain got burned or blacklisted? The simple and easy way to check this is by summarizing the response you expected from your email campaigns. If you are not getting any response, then your email domain or IP address could be burned or blacklisted. 

You know, an email domain can get burned if the recipient marks it as spam or if your email looks like it shares the hallmarks of unsolicited promotions. As the internet service providers prefer the security of the users, that is why they block the users from accessingthe blacklisted websites. Also, they make sure that the user does not receive any email from the blacklist domainsor IP addresses.

You can also search for the emails that are being burned by the ISPs, as several blacklist database sites are available online, which allows you to deeply analyze the email blacklist and get your email domain from the email blacklist.

Use These Tools to Check Your Domain or IP

Not know the tools that might help your to check your domain or IP is burned or blacklisted? Do not worry! We have mentioned several free online tools that let you check your domain or IP address against known email blacklists:

• MXToolbox Blacklist Check
• Spamhaus Lookup Tool
• Talos Intelligence
• Barracuda Reputation Lookup

Steps:

1. Visit one of the tools above
2. Enter your domain or sending IP
3. Review whether your domain/IP appears on any blacklists.
4. If listed, follow the platform’s removal process.

Common Reasons for Getting Burned

To help you understand how the domain burned and how you can avoid that in the future. We have mentioned some of the following common reasons for getting burned. Gain knowledge from that and improve your email deliverability.

• Sending emails to unverified or purchased lists.
• High bounce rates from invalid addresses.
• Recipients are marking your emails as spam.
• No authentication records (missing SPF, DKIM, or DMARC).
• Sudden spikes in email volume or poor sending patterns.

How to Recover From a Burned Email Domain

Recovering your burned email domain is very daunting, but Relayzo will help you in this process how you can get your email back from the blacklist. This is only possible by following these most crucial steps, and if you do not follow them properly, it’s impossible to get your burned email back.

Pause All Campaigns

If you noticed that your domain has been affected, then make sure you do not run any further email campaigns on that email domain. If you do that, it might cause further damage or lower your domain reputation.

Authenticate Your Domain

Set up SPF, DKIM, and DMARC records to legitimize your sending – as it helps you in reducing spam and phishing attempts. Moreover, authentication helps you in bypassing spam filters, and your email will reach recipients’ inboxes. This also enhances your email deliverability, increasing the chances of getting sponsorship.

Clean Your Email List

Make sure that you have an engaged and active email address in your email list. If you have some bounced and inactive contacts or email addresses, the first thing you do is to remove them. Run your email marketing campaign only on engaged and verified addresses.

Submit Removal Requests

You can request a blacklist removal using tools such as MXToolbox Blacklist Check, Spamhaus Lookup Tool, Talos Intelligence, and Barracuda Reputation Lookup. Most importantly, follow their instructions for easy blacklist removal.

Warm Up Slowly

Once your domain is recovered from burned or removed from the blacklist then start sending our marketing email but in low volume. But make sure that the emails are sent to engaged and active addresses that will slowly improve your domain reputation.

Final Thoughts

Getting blacklisted or burned is frustrating but it’s not the end. With careful action, smart list management, and improved sending practices, you can recover and get back to successful email marketing. At Relayzo, we help marketers not just recover from burned domains but prevent them from happening again. Stay proactive, keep your lists clean, and always focus on quality over quantity.